"Excited to start service with Abundance. I have heard nothing but good things. Let the journey begin"
Victor Gallegos
Google Review
✓ Google Review
Lubbock, Texas
The rate we quote is the rate on your bill.
Over 1,000+ Lubbock households switched to Abundance this year. Honest, fixed-rate electricity from a Texas-owned provider with no teaser rates, no surprise increases, no hidden fees.
Average savings: $40 / month
PUCT #10314
Texas-Owned
"Just signed up as a first time customer, a nice simple fixed rate plan at a good price, we don't have to watch the clock or calendar to see when we can afford to use electricity. Simple is good."
John Baguley
Google Review
$40
avg / month saved
Thousands of Texans agree
Honest pricing that matches the bill
30,000+
Texas Households Served
Across all five ERCOT territories
1,000+
Switched in Lubbock This Year
And counting
2.3 yrs
Average Customer Tenure
They stay because the bills don't lie
The Abundance Difference
Most electricity plans have a catch. Ours don't.
Texas electricity shoppers have learned to read the fine print, because the rate on the ad rarely survives contact with the first bill. Abundance is built differently: the price you see when you sign up is the price that shows up every month.
What You Usually Get
The industry standard playbook
Teaser rates that look great, until month four, when the real rate kicks in.
Hidden fees buried in the fine print that don't appear until you see your bill.
Advertised rates that require usage thresholds to actually achieve.
Contract terms written to confuse, with steep early termination fees.
What Abundance Offers
Pricing built on honesty
Your rate is your rate, fixed for the term, with no promotional cliffs.
Every charge disclosed before you sign. Full stop.
The rate you're quoted is the rate you pay, no tricks and no thresholds.
Plain-language contracts. Cancellation fee disclosed upfront, waived for moves out of state.
Why It Matters
The real-world impact
A rate that jumps after month three can mean $30–$60 more per month, right when summer cooling bills are already climbing.
Unexpected fees make budgeting impossible. Knowing your full cost upfront lets you plan with confidence.
If the advertised rate requires specific usage to unlock, it was never really your rate.
Understanding what you signed gives you control. You should know exactly what it costs to stay, or leave.
Why Lubbock Chooses Abundance
Energy service that actually makes sense.
We believe electricity should be simple, transparent, and fair. Here's how that promise shows up on your bill.
$40 / month average savings
Lock in your rate todayand know exactly what you'll pay for the next 12 months. Budget with confidence through summer peaks and winter dips alike.
That's $480 back in your pocket every year.
One simple rate, no games
Lock in your rate for 12 months. No surprise spikes, no bait-and-switch, no fine print games.
Texas-owned & operated
We're your neighbors and we live here. We care about keeping Texas families powered affordably.
Real, bilingual support
Real people, English & Spanish. A team that actually answers, no automated runarounds.
24/7 online account
Manage everything from any device. Check usage, pay bills, and track savings anytime.
From Lubbock Customers
Why 30,000+ Texas families trust Abundance.
Real customers. Real bills. Real difference.
"It was extremely easy to sign up. I am looking forward to becoming a life long customer."
Tomiko Stalberte
Google Review
"Competitive rates compared to the other providers I researched. Very easy & simple enrollment. I love the fact that they are local. I'm happy to have finally made a decision on a provider. I'm glad I held out, researched,"
Karen Curtis Rodgers
Google Review
✓ Google Review
"The signup was simple. Just a few simple questions regarding the address for which I wanted to set up service and then for a billing choice by credit card or bank draft. It took less than 5 min. I don't know how it could have been any more simplistic."
Clay Enger
Google Review
✓ Google Review
Simple by Design
Switch to Abundance in 3 easy steps.
1
Enter your ZIP code
See your exact rate in seconds. No personal information required until you’re ready to switch.
2
Choose your plan
Pick the term length that works for you. We’ll show you exactly what you’ll pay, no surprises and no asterisks.
3
We handle everything
Your service switches automatically. No interruption, no hassle. Usually complete within 3–5 business days.
That’s it. No stress, no hassle, no gotchas. Just fair energy at a fair price.
Lubbock Customer Questions
Honest answers to the questions people actually ask.
We know it sounds too good to be true. Here's what gimmick-free really means: no bait-and-switch, no price spikes after the intro period, no "free" nights or weekends you end up paying double for during weekdays. Just simple, honest, transparent pricing that stays the same throughout your agreement.
No. Your power stays on the entire time. We coordinate everything with your current provider and your local utility. You'll never lose service during the switch.
Zero hidden fees.Your rate is your rate. The early termination fee is $150 if you leave before your contract ends, and it's clearly stated upfront, not buried in the fine print.
That's the trade-off with fixed rates. You're protected from spikes but won't benefit from drops. However, new data centers being built across Texas are expected to push energy demand and prices upward, making rate certainty more valuable than ever.
If you move within our service area, we transfer your plan, no penalties. If you move out of state, we waive the cancellation fee. Life happens. We get it.
In Lubbock, your local utility (Lubbock Power & Light) owns and maintains the physical infrastructure, the poles, wires, and transformers. They handle outages and meter reads. Abundance handles your rate, billing, and customer service. Both appear on your bill, and we disclose every charge before you enroll.
Ready to see your real rate?
Join the Lubbock households who made the switch and started saving an average of $40 every month.
Average savings: $40 / month · Switch handled for you · PUCT #10314